Event & Branding

Event & Branding

Evolocity is an event branding project completed for Graphic Design 3 at Rutgers University, Newark, Fall semester 2024, for Professor Gisella Ochoa

Building an event for a car community to come together and thrive. Over the years, the car community has been given a bad reputation due to isolated incidents. With the rapid decline and closures of race tracks and spots for the car community to come together Evolocity is an event where car culture can thrive. It is an event to preserve and embrace the community of car culture. A celebration of all things motorsport and everything related to its culture. It can be a consistent event for those to enjoy and look forward to 3 times a year during all peak seasons. And provides a spot for car enthusiasts to be rambunctious in a controlled environment while being professional in the streets.

We want to give them an event and a location that won’t disappear and provide the experience they crave. /By car enthusiasts for car enthusiasts

With a theme that is mature but car-focused, and enthusiasts in mind

Evolocity RPM Community Video

Evolocities signature RPM gauge, animated logo, and tag line to create an ad to the Event

Evolocity Community Highlight Video

Evolocities Highlight from the event and showcase.

Evolocity Brochure & Poster

Evolocity’s folding brochure and poster focus on providing information on the event and its goals. At the same time, giving you something to remember and commemorate the event as a celebration, as a poster piece.

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